Click and Collect – Why we should all be using it  4 min read

International trends can often take a few months to show up in the South African market and it seems to be the same with Click and Collect. If you walk any high street in Europe or the malls of the US you’ll see almost every shop window advertising that they offer Click and Collect.

Amazon has over 13,000 collection points just inside the UK and over 37% of shoppers in the UK are selecting Click and Collect as their preferred delivery option.


Because it’s a WIN – WIN – WIN situation for the customer, the retailer and the pick up point. Let’s see why:

Why Click and Collect is a WIN for the customer?

  • They don’t have to wait around for deliveries
  • The can collect at their convenience
  • If the product or size is wrong they can return it on the spot (if at a retailer)
  • They can still get online deals and discounts
  • If in a retailer you can speak to a sales rep for advice

Why Click and Collect is a WIN for the e-tailer

  • You help customers which don’t have a reliable delivery address
  • You don’t have the potential cost of multiple delivery attempts
  • Customers from the informal sector can buy off your site confidently
  • Very remote customers often prefer to pick it up at at their closest town

Why Click and Collect is a WIN for the pick up point

  • Higher foot fall which increases sales
  • They get a handling fee for each parcel

Photos from the stores on Regent Street in London

How established is Click and Collect in South Africa? 

We’re already seeing Click and Collect lockers being set up at Engen garages by DSV and at Sasol garages by Makro. Postnet has been promoting their Postnet-to-Postnet service as a Click and Collect option.

We’ve seen some big SA retailers promoting that customers shop on their websites and then collect at their closest stores. Some of the early adopters include Checkers, Woolies, CTM, Edgars and Clicks. 

The award winning start-up Zande is making good progress to set up Spaza shops in townships as as pick up points.  

But the one South African company to have already established a great Click and Collect ecosystem is Pargo. 

Pargo have over 2,200 collection points already set up and have partners with multiple eCommerce sellers so that they can offer Click and Collect to their customers. Customers can shop on any Pargo partner website and then select to pick up the order from the location most convenient to them. This could be their local Caltex, Spar, Clicks, Lewis or even the convenience store on the corner.

This is fast becoming a preferred shipping option for a lot of customers shopping online in South Africa so if you’re selling online then you should seriously consider offering Click and Collect on your site. You never know how many customers are leaving your checkout because you’re not offering Click and Collect.


Do you want to learn more? 

Click the button below to watch Warrick Kernes Facebook Live video where he explains his experience in Europe regarding Click and Collect.  

Warrick Kernes

Warrick Kernes

eCommerce Expert

Recognised as one of South Africa’s leading experts in eCommerce Warrick Kernes has started multiple online stores with some reaching consistent sales of over R1m per month. Warrick is the founder and CEO of the Insaka eCommerce Academy and is dedicated to growing SA’s eCommerce industry and helping entrepreneurs to start and grow their own successful online stores. 

Warrick’s Article in the Entrepreneur Magazine

The November 2018 edition of the Entrepreneur Magazine includes a great article written by Warrick about how to start an online store with a limited budget. Get your copy to read the article. PS, Warrick also writes regularly for the Entrepreneur Magazine Blog so check out some of his other online articles too.

How to Validate your Business on Google

How to Validate your Business on Google to get your company to appear on Google Maps. This is also how to get your business information to show on the right side of the Google search page results when you search for your own website.

Thurs10amLIVE Ep6: Should you outsource your warehousing for your eCommerce business?

Would it be easier and more efficient for your eCommerce business to have someone else manage your inventory? Could you actually save money in the process?

Marketing Funnels in eCommerce

What is a marketing funnel and how can you use it to grow your eCommerce sales?

How to Apply for a SA Import License

Applying for an import license is easier than you think. It’s a task you can do on your own and it’s completely free. To learn how to apply for your import license read this

How to Grow Your eCommerce Sales

I’m often asked by entrepreneurs to help them understand why their sales are low or even why they haven’t had any sales at all. I ask them this one question

How much time does it take to start and run an online business?

Have you been thinking of starting an eCommerce store but you’re not sure if you’d have the time to do it properly. Well you…

Thurs10amLIVE Ep8: Should I hire a website developer or build it myself?

Website developers will convince you that it is too complicated to try yourself and that you should pay them to do it for you. But how hard is it really… Profiles Insaka CEO Warrick Kernes profiles the Founder and CEO of Insaka Warrick Kernes

Hidden Treasure in your Search Terms Reports

Learn how to analyse your search term reports to find golden eCommerce tips about your product range and how to grow your sales

eLearning Courses

Browse the selection of free and premium courses to help you get started on your eCommerce journey.

Free Resources

Browse our range of free eBooks, Toolboxes, Communities and Learning Opportunities. 

Ready to get started?

Get in touch, or create an account

Join Our Newsletter

Sign up today for free and be first to get notified on new updates

Opt In Source